Finding and keeping business partners is critical in growing and sustaining business performance. There are business benefits to establishing the right partnership including tapping into different ideas and perspectives, gaining diversity in knowledge, skills and core business competencies. Entrepreneurs have a great deal of confidence and commitment to their business and ideas. However, in most cases the ideas and business models maybe coming from a single individual and/or group of individuals within one organization. Exploring and harvesting ideas and aligning core business competencies outside the walls of the organization are strategic ways of building a lasting company and sustaining performance. Additionally, a great partnership will avoid the narrow and tunnel vision that most entrepreneurs go through; and simultaneously, reduces duplication of energy and efforts. That is, through strategic business partnership entrepreneurs can close product and service gaps that may exist if the company goes solo.
In order to optimize business, social media sites such as BizBoon.com provide companies competitive tool to quickly research, identify and establish partnership with other businesses in targeted markets helping all parties expand their horizon.
BizBoon helps Big Data venture, Ideal Analytics expand into North America
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