The heart of your business success lies in successful marketing. Whether, it is B2C marketing or B2B marketing, the use and understanding of modern marketing strategies is very important for the successful functioning of a business. Here are some modern approaches; you can implement in your B2B marketing strategies, brought to you by BizBoon-the best […]

The importance of marketing cannot be debated. No matter how great your product or service is, without any marketing efforts, your business is more likely to fall flat. One of the rising trends in today’s business world is outsourcing marketing. So, let’s have a look at some of the top reasons to outsource marketing, brought to […]

As the world’s most populous nation, with more than one billion people, China is one the biggest economies and also the fastest growing economy in the world. The robust growth achieved by China over the last couple of decades and the country’s entry into the World Trade Organization (WTO) in 2001 have come a long […]

Global B2B commerce stands for global business-to-business commerce that is based on the purchase of products and services from business to business, rather than business to consumer. Under the global B2B commerce a company purchases for itself from other businesses operating in different parts of the world. The global B2B buying process is a complex […]

More famously known by its acronym, BPO, Business Process Outsourcing is the practice employed by the companies in the developed economies to export their routine work such as customer care or insurance-claims as well as IT services and migrate move their business operations from their countries to the less expensive ones with a view to […]

Whether yours is a B2B company or B2C company, marketing is the lifeblood of any business. An effective b2b marketing strategy provides the companies a definite edge in an increasingly competitive business landscape. A business to business marketing strategy involves dissemination of information about the company’s products, solutions and services, and thus, setting its offerings […]

When it comes to cloud in the USA, companies in the country are now reconciled to idea of relying on the cloud for general business operation. Hence, over the years we have been witnessing aggressive adoption of cloud in the USA where bringing data in and out of the cloud is growing more than ever […]

To run a successful business, it’s important to stay abreast with the latest technology. One of the results of advancement of technology is cloud computing. According to BizBoon-the leading cloud computing providers in India, Cloud computing is becoming increasingly popular among small to mid size businesses because it enables your small business to use your […]

B2B is an acronym for “business to business”. A B2B business is one in which one business provides products or services to other businesses.  A B2B business is different from B2C business in the sense that while under the latter type businesses offers products or services direct to the consumers. While a business makes a […]

As 2015 is approaching fast, here is an opportunity to jump on the entrepreneurial bandwagon and start the business of your choice. As experts in business, we could not resist the temptation of divulging the best small business ideas that will have great potential in 2015. As these best small business ideas are based on […]